With 10 years of experience in photography, production and operations, Cruz Caldera is a conscientious producer and creative who always looks for opportunities to apply his unique balance of artistic insight and business acumen.

He is always able to “work on his feet” to quickly and objectively assess a situation, develop a plan and execute according to that plan, keeping budget, timeline, and creativity in mind. He has an unparalleled drive to help the companies and clients he partners with realize their vision using resourceful solutions that yield successful outcomes. His client portfolio includes visual artists, fashion brands, entrepreneurs, and multi-million dollar companies.

Cruz is passionate about art, fashion & pop culture and holds a BA in Psychology from Stanford University. He hails from the Bay Area, oh and, he likes pizza on a hot night, and ice cream on a cold day.



In short, any commercial use needs permission from Cruz Caldera Creative, any non-commercial use, like sharing or posting material on a blog, tumblr, or Instagram, which is totally cool, needs to have name or handle credited, ie. photo by Cruz Caldera Creative, @cruzcalderacreative, etc.

All photographs on this site are the sole intellectual property of Cruz Caldera Creative, unless otherwise noted, and are protected under United States and international copyright laws.

Unauthorized commercial publication or exploitation of text, images or content on this site is specifically prohibited. Any commercial usage of the material on this site must request and receive prior written permission from Cruz Caldera. Permission for such use is granted on a case-by-case basis at the sole discretion of Cruz Caldera Creative. Usage fees may be assessed depending on the nature of the proposed use.

This site contains links to third party websites. The linked sites are not under the control of Cruz Caldera and we are not responsible for the contents of any linked website. These links are provided as a convenience only and shall not be construed as an endorsement of, sponsorship of, or affiliated with the linked websites.

If you have any questions regarding this statement or if you have inquiries regarding commercial usage please feel free to contact me at the information provided.




Using Format